Our Story
A collection of stories
Made better by you
In 2019 while setting up a new home, Shruti found herself struggling to find well designed products with good materials. With design being a surface embellishment & there being a polarisation between ornate and minimalism, there was a need for something more. Fleck is a story of finding balance between the both.
Founder
Shruti Gupta
"I have always been enthusiastic about everything home & a believer of comfort in everyday life. I have a background in building tech products by humanising the whole experience. We are committed to bringing exceptional home goods that make you feel at home.
The Philosophy
The home, above all is the place that will house the memories you make over time. Make sure you make it a welcoming space for yourself before you start beautifying it for others.
Thoughtfully Modern
Modern & minimal with character. Our products champion their core values & shy away from minimalism at the cost of functionality
Backed By Tradition
Conventional techniques & practices used to bring out the best in materials & upgraded to shape the future
Cherish Imperfections
Imperfections are what connect us to the natural world. We hero the imperfections that make each product unique
The Goal
Our aim is to make high quality modern home goods that elevate ones everyday life. We believe modern is an evolution of the past & great materials are essential to telling a great story through a product. With Fleck we want to make high quality modern goods accessible to people.
